Ford Motor Company was not the leader in complete volume sales that General Motors was during the 1960s. They were the “Wagon Masters” however. When people wanted to haul more than just their kids; perhaps gear, perhaps a boat or trailer, they sought Dearborn designed delights more often than not.
In the afterglow of the heyday of Ford Station Wagon dominance some 50 years later, folks forget that not all that came down the line were Di-Noc wood paneled Country Squires for upper middle class WASP families in tree lined suburbs.
Indeed, there were slightly more thrifty modes of moving the family around in the Ford Showroom throughout the Sixties, and this beautiful Country Sedan is a Radio Flyer Red perfect example that you didn’t have to blow the budget to get the family to Yellowstone.