(Found In) Golden Gate (Oakland, California): 1961 Dodge Dart Seneca 2 Door Sedan

170D2987-5DBA-4EF4-88DA-A499E215FDCAStrange times call for strange subjects, correct? Nothing gets more absurd and always great for examination when it comes to automobiles than the products Chrysler Corporation produced between 1960 and 1962.

None of them can be considered, even in the context of the later googie-interstellar design influences throughout product design, ‘normal.’ They all beamed down from outer space and asked to be taken to our leaders. Strangest of all might be the collective 1961 line. The friendliest face, with the most devastating mission, would be the line of 1961 Darts. Granted the Dart line up of 1960 had already did plenty of damage to the order established on the planet Mopar.
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(Found In) Maxwell Park (Oakland, California): 1966 Chrysler 300 Convertible Coupe

IMG_8596By 1966, the performance brigade of big bruisers were rapidly losing ground to intermediate muscle machines and pony cars. Oldsmobile would send the Starfire into orbit one last time. The Impala SS started its rapid descent from its peak.

The Galaxie XL gained 7 Litres of might to fight for space as it was crowded out by the LTD, Thunderbird and Mustang over in Dearborn.
How was it for the grandfather of them all, the 300 Letter Cars?

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(Found In) Santa Fe (Oakland, California): 1964 Dodge Dart GT Convertible

IMG_7707Happy Spring! Here we find ourselves at Spring Equinox of 2017. What better way to celebrate the brightening longer days at this seasonal balance point than a shiny red super stock Dodge? Today’s example is a little bit flashier than the one that The Little Old Lady From Pasadena bought however.

This Dart Convertible brought a sparkle to the compact field for its sophomore season with a bit more muscle under the metal to keep up with more potent players from different brands. What other refinements were added more to the smallest Dodge for ’64?

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(Found In) Lone Mountain (San Francisco): 1960 Plymouth Fury Convertible

img_4850We’ve mused before about the 1960 Plymouth, and the future it found itself in not being as kind as its forebearers had promised it in the Fall of ’56.  Plymouth had a hard time moving on from its miserly image in general, with Dodge prominently powerful as a more premium player in the makings of Mopar at the turn of the decade.

Nevertheless, Plymouth was to offer a glamorous convertible, as expected by all of the Low-Priced Three as a traditional halo model. 1960 would be no different for Plymouth, as they rivaled Chevrolet for the most flamboyant offering for 1960 for the smallest of open top budgets.

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(Found In) Polk Gulch (San Francisco, California): 1969 Plymouth Fury III Convertible

imageDespite efforts to be a constant trendsetter, Plymouth proved itself to be an also-ran brand in the 1960’s. Always in the shadows of market competitors Chevrolet and Ford, Plymouth also had to fend for territory from not too costly sibling brand Dodge. Seemingly, whatever Plymouth had, Dodge wanted too. Without the customer base of Chevrolet, or the marketplace freedom of Ford, Plymouth was oft-left to itself to provide a narrow bandwith of consumer desires.

While this benefitted the skinflint image of the price-leading Valiant, it didn’t exactly do wonders for fancier wares that carried the Plymouth prestige parade. The Fury nameplate started out in the same league as the Chevrolet Impala in prestige in 1956. A Jupiter Return later, it was more or less a bargain stage brand, in 1, 2 and 3 strengths (each a little less despair provoking than the last). How does that translate to sales when this formula encapsulates a full sized convertible?
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