Buick was never really known as the flamboyant choice of cars in the General Motors stable. However, starting in the Mid 1950’s, Buick found its way to being one of the most fashionable plates car buyers dined off of. For the 1954-57 models it seemed more keeping up with the Jonesin’ for wild color and fabric combinations. However, by 1958, the glittery flamboyance jumped the shark, followed by the Batman inspired ’59, and the relatively less marvel superhero themed 1960 version.
By 1962, under the influence of ever calming industrial design, Buick found itself refining into the solid state of automotive conservatism it has been long term known for. Gone were the protrusions of previous years for a statelier ride. How did that graft onto the Banker’s Hot Rod Du Jour, The 1962 Invicta?
For the full decade of the 1960’s, Pontiac had been on a miraculous winning streak. Hitting a stride walking into the decade, they found themselves the perpetual #3 brand, ousting long time 3rd favorite brand, Plymouth, from their customary slot with a blend of prestige, panache and performance.