Beauty is in the eye of the beholder. Or in the eye of the buyer, I guess. In the twilight zone of the late 50’s, many an automobile brings up the question of what exactly did “good taste” mean in terms of what American car shoppers wanted.
This is where the 1958 Oldsmobile enters into our consciousness. When all is said and done, can you believe that it was one of the most popular faces for ’58? Perhaps entranced by all the sparkling jewelry, we spend time with this glittery gem, figuring out if it was a ghoul or the genteel beast most middle class buyers wanted that year.
What if I proposed to you that the Oldsmobile Cutlass Ciera was the most polarizing car of the last 40 years? I’m sure you’d point out there’s plenty of other cars that deserve a bigger medal in terms of era defining cars but I have some key arguments.
The Vista Cruiser is an interesting detour in the concept of the family hauler. General Motors always struggled a wee bit with the concept of the station wagon (and the minivan and SUV crazes that followed) compared to Ford and Chrysler.
It’s weird to be David when your dad is Goliath. Compounding the dilemma is there’s always a series of giant killers out to strike down that object that towers over them. Here’s where we find the Chevrolet Corvair for its 6th Season, first comprehensive re-design standing in full embrace of its most appropriate mission statement.
It was a revolution on wheels for the ordinary American Family Sedan. Even more so as a Station Wagon. Therein lies the miracle of the Original Ford Taurus. Long having played catch up to everyone else when it came to mainstream innovation, Ford fancied a future for mainstream buyers GM, Chrysler and a host of competitors couldn’t envision slipping into as tomorrow’s dream today.
While once upon a time rival the Ford Thunderbird always seemed ready to switch up it’s identity to keep up with the party, the Chevrolet Corvette stayed very close to its roots. Nearly 65 years later the Corvette remains the longest running mass produced sports car on offer from the good old United States of America.
Although Chevrolet always languished at the bottom of the traditional General Motors hierarchy, often it portrayed itself as an aspirational Cadillac for the everyperson. While Ford’s most often left it to middle child Mercury to dress up in Mama Bear Lincoln Luxury guise, Chevrolet quite often did drag in the duds more associated with the higher echelons of the country’s biggest manufacturer.
Once upon a time, in an America of a not too distant past, there was an interesting dynamic of who had access to necessities. In a country where we believe the myth of hard work and perseverance gets us far and wide, systematically bigotry kept and still keeps a number of people behind invisible yet visible lines of life.
The fabulous fin-tailed Forward Look rocked the industry in 1957. Beyond the styling and the engineering, Mopar’s mainstream brands all fielded muscle coupes and convertibles as halo highway eaters. The most demonic Dodge was the least known, however.