You shouldn’t believe everything you hear over dinner party chatter. Especially when you’re already on the ropes with your business. Chrysler Corporation seemed perpetually going just askew of where buyers wanted for a good portion of the Post-war era.
First the boxy post-war efforts, then the lack of an Automatic transmission, then the quality debacles of The Forward Look to some rather interstellar looking land based transit as the decade clock ticked over into the 60’s, it was a surprise that Highland Park found buyers for their wares. Yet another goof greeted them for 1962.
Continue reading “(Found In) Golden Gate Park (San Francisco, California): 1962 Plymouth Fury Four Door Sedan”
The concept of the “Spring Special” to spur sagging interest in new cars is somewhat a lost concept. In these days of blurred time boundaries, new models up for sale are just given the next model year title. In the past however, new features and running model updates more often than not got a fresh round of marketing to spur along sales of current models.
Although it took the Aries initiative to market first, the Plymouth Barracuda didn’t exact run away with the fame or fortune of its most direct rival, the Ford Mustang. Innovative in its own ways, the Barracuda struck a bit of cult following above and beyond rampant Mustang mania.

Fuller and Fancier than the Falcon, the Comet had carved out a pretty succesful niche as being a borderline Mid-sized entry level medium priced car in the early 196o’s. As the Falcon added to its repetoire, so did the Comet. For 1963 that mean a few more shots across the sky in hardtop coupe and covertible form. Not only was the fun in the way to accesorize your roofs, some new, some would say needed, zoom was available under the hood as well.
The Thunderbird legacy started as a top down thrill. However, the thrill was a bit muted in some ways. To give the original Thunderbird a leg up over a host of sports cars, the Thunderbird was marketed as a “personal” car. As such, comfort and convenience was built in from the beginning.
Although the 2002 gets the majority of credit for BMW’s North American success, the models that laid the ground work for sports sedan dominance for half a century laid in the Neue Klasse sedans and related coupes released in 1962. From humble beginnings as an alternate for the growing German Post-War Middle Class, the 1500, 1800 and 2000 series sedans defined dynamic motoring the world over.
The increased emphasis of accessible luxury made the Caprice the new King of the Chevrolet castle in a short number of buyer seasons. Although the Impala still held the sway over many new car buyers as the default choice for motoring finery, more and more people elevated their purchases to the most princely of Chevies as the 1960’s wound down.
In actuality, the Plymouth Fury was the first fearsome Full-Sizer among the Low Priced Three. Plymouth’s Super Sports Coupe debuted as one of the 4 Mopar Super Coupes in 1956, 2 seasons ahead of Chevrolet’s Impala. In addition, the Fury right away asserted itself as performance focused first, with the first 3 seasons dedicated to exclusive coupes with top tier powertrains.