Although it took the Aries initiative to market first, the Plymouth Barracuda didn’t exact run away with the fame or fortune of its most direct rival, the Ford Mustang. Innovative in its own ways, the Barracuda struck a bit of cult following above and beyond rampant Mustang mania.
It’s brave Valiant roots were far closer to the surface compared to the farce that the Mustang wasn’t a Falcon in drag, for one. Given the great bones that the most minature of Mopars available in the US contributed to its Ponycar offering meant that substance went hand in hand with new style for this most aquatic of horses.
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Fuller and Fancier than the Falcon, the Comet had carved out a pretty succesful niche as being a borderline Mid-sized entry level medium priced car in the early 196o’s. As the Falcon added to its repetoire, so did the Comet. For 1963 that mean a few more shots across the sky in hardtop coupe and covertible form. Not only was the fun in the way to accesorize your roofs, some new, some would say needed, zoom was available under the hood as well.
The Thunderbird legacy started as a top down thrill. However, the thrill was a bit muted in some ways. To give the original Thunderbird a leg up over a host of sports cars, the Thunderbird was marketed as a “personal” car. As such, comfort and convenience was built in from the beginning.
The increased emphasis of accessible luxury made the Caprice the new King of the Chevrolet castle in a short number of buyer seasons. Although the Impala still held the sway over many new car buyers as the default choice for motoring finery, more and more people elevated their purchases to the most princely of Chevies as the 1960’s wound down.
It didn’t take long for Toyota to learn some important basics about success in the American Market. Within 2 generations and one spectacular failure at the end of the 1950’s, Toyota was fast becoming the most important import brand in the United States as the 1960’s gave way to the 1970’s.
In actuality, the Plymouth Fury was the first fearsome Full-Sizer among the Low Priced Three. Plymouth’s Super Sports Coupe debuted as one of the 4 Mopar Super Coupes in 1956, 2 seasons ahead of Chevrolet’s Impala. In addition, the Fury right away asserted itself as performance focused first, with the first 3 seasons dedicated to exclusive coupes with top tier powertrains.
General Motors’s efforts at providing reduced sized motoring during the early 60’s delivered an engineering 1-2-3 punch. For 1960, ’61 and ’62, three different compact models from America’s premiere manufacturer took home the coveted Motor Trend Car of The Year award.