(Found In) Anchor Cove (Mendocino County, California): 1972 Buick Riviera Coupe

14600620135_c3e1480c4f_hThe Buick Riviera, once a stand-alone model, traded more often than not on visual drama to draw in customers. The most unique, exquisite of Buicks offerings for the better part of the 1960’s offered opulence and decadence in a nearly bespoke as possible package for a mass production car.

Although this worked brilliantly for the first generation cars, it made life incrementally tougher on the 2nd generation cars as the market moved away from the most premium personal coupes towards everyday luxury offerings like the Pontiac Grand Prix and Chevrolet Monte Carlo. Change was afoot for all three of General Motor’s most princely private spaces, but the Riviera would continue to make the most splendid splash at trying things sporting and different.
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(Found In) Northbrae (Berkeley, California) : 1954 Buick Century Series 60 Riviera Hardtop Coupe

24491960910_e9746b5df3_kOnce Buick engineered their Nailhead V8, they weren’t happy with letting their competitors in-house and beyond have the performance crown. Buicks were once known as Banker’s Hot Rods. Returning for 1954 was the quicksilver Century, ready to snatch trophies from in house cousin the Oldsmobile 88, among others.

Along with accessible performance came a new beefier body, and a desire to capture even more sales. On the backs of the B-Body Special and Century, Buick wanted more than the delinquents in suits, it wanted to rob the whole medium price sales bank. In a number of ways they did.
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(Found In) Lone Mountain (San Francisco): 1958 Dodge Royal Lancer D-500 2 Door Hardtop Coupe

12666505_10153279337232201_596618935_nThe fabulous fin-tailed Forward Look rocked the industry in 1957. Beyond the styling and the engineering, Mopar’s mainstream brands all fielded muscle coupes and convertibles as halo highway eaters. The most demonic Dodge was the least known, however.

Not casting a singular performance model, the Royal Lancer decidedly played double duty, offering a multi-layered approach to the burgeoning medium priced luxury field. Perhaps the only Dodge tactic not encroaching fully on DeSoto territory, it’s among the rarest of a rare breed of bird.
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(Found In) The Bayview (San Francisco, California): 1969 Dodge Charger R/T 2 Door Hardtop Coupe

12570985_10153265225732201_290692963_n If this Dodge Charger was decked out in All-Black, it would cut a far more threatening presence on the streets of San Francisco. As it stands, resplendent in a shade close to gold, it remains one of the most celebrated muscle machines of the late 1960’s.

The Charger was a cross section model with little definition. It too big to be a Pony Car, too unique in design to be a mainstream Mid Sized Muscle car (and Dodge had Coronet R/T models to serve that purpose) yet not as luxurious as some rivals to be cast as a personal coupe. In theory, it was one of the most unique Mopar offerings for the 2nd half of the 1960’s, and had a special corner of the market all to itself.
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(Found In) The Bayview (San Francisco, California): 1948 Studebaker Commander Regal Starlight Coupe

23758564803_445b4417d2_k Studebaker, independent manufacturer always willing to take a risk, was no stranger to creating stylish coupe models during the post war era. Had it not been for the advanced styling that Studebaker took in the personalization of the average automobile, many mainstream manufacturers may have not taken heed and offered their own wares.

Had it not been for the unique Starlight Coupes, General Motors perhaps wouldn’t have retaliated with their “Hardtop Convertibles” in the guise of “Coupe DeVille” “Riviera” and “Holiday at Cadillac, Buick and Oldsmobile in 1949. Perhaps the world would have continued appreciating the divide between carefree convertibles and stoic sedans.

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(Found In) The Bayview (San Francisco, California): 1958 Pontiac Star Chief Catalina 2 Door Hardtop Coupe

23985721980_fc3af3262e_kToday we feature a little Black Lives Matters automotive history alongside the trajectory of the Pontiac Motor Division in the late 1950’s. Our subject car has a story too precious to pass up in terms of our collective history. It follows the intersection of race, class, consumerism and pride all wrapped up in chrome dreams from Baghdad By The Bay. 

With a photo a little out of format for our blog, we bring you one very special Pontiac Star Chief. Pride of multiple generations of San Franciscans both migrant and born, its a cherished family heirloom that moves along the streets nearly 60 years later.
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(Found In) Lone Mountain (San Francisco) – 1958 Buick Century Riviera Hardtop Coupe

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There’s plenty that can be said about the 1958 Buick models. This is a given, given how much actual car each 1958 Buick actually is. The massive visual presence of these cars signify the last hurrah of the visual weight that was common with General Motors styling under the leadership of Harley Earl.

Bemoaned for their bric-a-brac at the time, they serve as perfect portraits into the late 1950’s zeitgeist of flash and flamboyance today. No shrinking violet (and how could they truly be?) for better or worse, they’re perfect totems to rampant corporate confidence and the hubris that often brings. Continue reading “(Found In) Lone Mountain (San Francisco) – 1958 Buick Century Riviera Hardtop Coupe”

(Found In) East Oakland – 1965 AMC Rambler Classic 770 2 Door Hardtop Coupe

image (30)American Motors most likely wished that the sun was shining down on their 1965 line of automobiles like it was on this Classic a few weeks ago.

In a booming automotive market during the 1960’s, American Motors decided to diversify away from being the choice of spinster librarians and penny pinchers. They decided to broaden the scope of their offerings away from mere economy champs that racked up multiple wins at the MobilGas Economy run and high resale values based on stout construction.

The goal became to take on the Big 3 manufacturers on their own individual turfs. All 3 low priced brands would begin to offer Compact, Intermediate and Full Sized offerings and AMC was determined to go to war with equivalent models in each size segment.

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